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Case Study: D.L. Acton Construction

A Confident Web Presence and Cinematic Tribute for a Premier Builder

D.L. Acton Construction came to us with a powerful reputation in the commercial construction world—but a digital presence that didn’t reflect their story, legacy, or scale. Our mission was twofold: craft a refined website that communicates their capabilities clearly, and produce a cinematic feature film that captures the history and heart of the company.

We visited and filmed their most iconic project sites across Alabama, producing rich visuals and clean photography that now power their online portfolio. Each featured project has its own custom page, complete with project specs, media, and narrative. The result is a fully immersive brand experience—both functional and cinematic.

Before / After Transformation

Their old website lacked clarity, visual appeal, and modern functionality. Today, the new experience is built with the same level of precision and pride D.L. Acton brings to every job—polished, professional, and built to last.

dl acton construction website before picturedl acton construction website after picture

Watch the Story of D.L. Acton Construction

A Cinematic Tribute to Legacy, Craftsmanship, and Building What Matters

To honor the company’s rich history and showcase the scale of their work, we produced a cinematic brand film featuring original interviews, voiceover, and on-location visuals of their flagship builds. From aerial shots of steel and glass rising from Alabama soil to the quiet strength of a team that’s built for decades—this is the story of D.L. Acton.

Highlights of Our Work:

  • Mobile-First, Responsive Design
    Flawless performance across all devices, tailored for modern decision-makers.
  • Cinematic Feature Film Production
    A full-length brand film honoring the company’s legacy and showcasing flagship projects through voiceover, drone footage, and original media.
  • On-Location Media Capture
    We photographed and filmed D.L. Acton’s most notable builds to bring visual weight and storytelling to their portfolio.
  • Project Portfolio System
    Each project has its own dedicated page with photography, project details, and description—designed for easy browsing and credibility-building.
  • Refined Visual Language
    A structured, confident layout with muted tones and bold headings to match the tone of the company.
  • SEO-Optimized Page Structure
    Keyword strategy, fast load times, and schema-ready structure ensure long-term visibility.

Result:

The new site serves as both a business tool and a legacy piece—anchored by a feature film that gives clients, partners, and recruits a real sense of who D.L. Acton is. Their portfolio now tells a cohesive visual story, and the website elevates every first impression with confidence.

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